Consent has to be given, not assumed
A banner that drops trackers before the click is worthless: refusing must be as easy as agreeing.
Personal data
A banner isn't a box to tick: it's the visible result of a simpler question, namely what your website puts on its visitors' devices.
A banner that drops trackers before the click is worthless: refusing must be as easy as agreeing.
The ones that make the website work, such as the basket or the session, don't need consent. The ones that measure or track do.
A map, an embedded video, a statistics tool: each one can drop its own trackers, even if your website drops none.
A website with no audience measurement has no banner to show, and nobody to inform.